Score your website before you rebuild it.

Answer five quick questions and I will show whether your website is operating like a pipeline asset or quietly leaking qualified enquiries.

What you get

A 0-100 website pipeline score
A clear diagnosis of the biggest commercial risk
A direct next step if you want me to audit the site personally

Your nameWork emailWebsite URL

Message clarityHow clearly does your website explain what you do, who you help, and why it matters?

Visitors understand the offer immediatelyIt is mostly clear, but could be sharperIt feels vague or too service-ledI am not confident visitors understand it

Conversion pathHow strong is the path from page visit to enquiry?

Clear next step on every key pageThere are CTAs, but the journey could be cleanerVisitors need to work out what to do nextThe website is more brochure than sales path

Trust signalsHow well does your website build confidence before someone enquires?

Strong proof and trust signalsSome proof exists, but it is not used strategicallyThere is limited evidence or credibilityThe site expects visitors to trust without proof

TrackingCan you see which pages and channels create enquiries?

Tracking shows which pages generate enquiriesBasic analytics are installed, but insight is limitedI can see traffic, but not real conversion dataI do not know what the website is contributing

Follow-upWhat happens after someone becomes a lead?

New enquiries are followed up through a defined processFollow-up happens, but it is mostly manualLeads often sit in an inbox or form notificationThere is no reliable follow-up system

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